Coming soon · An Inc. Original

Every founder gets stuck. You don't have to.

The practical playbook for every founder who wants to scale faster, dream bigger, and conquer the seven levels every founder faces — with a fraction of the stress.

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The Founder's Game by Scott Ritzheimer

A go-to leadership resource you'll revisit often — and find something fresh, new, and relevant every time.

Les McKeown
WSJ bestselling author of Predictable Success
The trap

You tried harder. You worked longer. It only made things worse.

If you want to reach the next level, you've probably done what founders do: tried harder and worked longer. But that only leaves you worn out and frustrated, wondering What's wrong with these people? or Is this it?

The strategies that once created growth suddenly stop working. Something has to change.

But what?

The three-part plan

Stop guessing how to grow.

Having helped over 20,000 founders get unstuck and conquer the seven levels every founder faces, Scott reveals the plan you can use to win your Founder's Game.

01

Where you are

Pinpoint exactly which of the seven levels you're in — and why it feels so challenging right now.

02

Where you want to go

See the next level clearly — and just how great it can be once you get there on purpose.

03

The playbook

The specific plays you can start running today to truly thrive — not just survive the next stage.

Start moving forward with confidence — and become the founder you were meant to be.

Praise for the book

Founders, coaches, and bestselling authors agree.

Most of us who start things end up not quite knowing how we got here or where we are in the journey. Scott fixes that — a clear, compelling map for any leader who wants to grow.
Carey Nieuwhof
Bestselling author, speaker & podcaster
Most business books hand founders principles. Scott hands them a map. One of the most practical and original frameworks I’ve seen for navigating the real journey of building and becoming.
Benj Miller
Co-Founder & CEO, System & Soul
If you need someone who gets it and can give you a clear path forward through the chaos of starting something from nothing, look no further than this excellent book.
Matthew Pollard
Rapid Growth Coach, bestselling author of The Introvert’s Edge
The Founder’s Game gives founders the ability to re-take control of their organization, their vision, and their life. A must-read for any founder who feels stuck.
Jenni Catron
Founder/CEO, The 4Sight Group; USA Today bestselling author of Culture Matters
In a world where we’re oversaturated with information, this book gives what very few can — clarity. Not just where you actually are now, but how to get where you want to go.
Chad Lusted
Senior Manager, Deloitte
Founders change the world when equipped with the right wisdom for the right season and knowledge of what’s around the corner. I can’t wait to buy this for all my founder friends.
Chris Carneal
Founder & CEO, Booster Enterprises
Scott combines strategic insight with genuine care for founders as people — not merely as business operators. It will become an invaluable resource for entrepreneurs and scaling leaders alike.
Dr. Tom Lutz
Former Founder, Convene Chair & Professor, Metro Atlanta Seminary
An unparalleled ability to cut straight to the heart of an issue, helping founders find hope and encouragement without making them feel inferior. The book had me eagerly reading on.
Dr. Greg Haswell
Founding Pastor, Northlands Church
Few people understand the founder’s journey as deeply as Scott does. He has a unique ability to capture both its opportunities and struggles and provide the clarity needed to move forward.
Dr. Todd Wilson
Founder & Principal, Integrated Leaders
Scott Ritzheimer
The author

Scott Ritzheimer

Scott started his first company at 21 and went on to help launch more than 20,000 businesses and nonprofits, building — then exiting — a multimillion-dollar company before he turned 35.

His core finding: as your organization grows, your leadership and strategy have to change too — in a highly predictable way. The Founder's Game is the map.

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